One day I was walking around looking for a new cleansing balm and I discovered this at a Korean beauty store after grocery shopping in Koreatown. I naturally discovered it, without any expectations of filming it and was fascinated because I've never seen a cleansing balm applicator like this. Frankly, I thought my video was initially dumb and not that big of a deal. I wasn't expecting such a grand response (30.3M+ views) & I had the opportunity to collaborate with KG Group to offer my followers a special price and gift with their order (as of December 2023 we sold $9k+ of cleansing balms)